The best healthcare marketing agencies in 2022 |
Health care is a rapidly changing industry that requires constant innovation and improvement. In order to stay ahead of the curve, medical professionals must keep abreast of new developments and trends in health care technology. They also need to understand how these technologies impact patient care and treatment options. A team of experts who specialize in the latest advances in health care services should work closely with your organization’s marketing department to ensure that your brand remains relevant in today’s market.
In recent times, health care has witnessed a significant change in the nature of market dynamics. The traditional approach of medical advertising was based on the concept of selling products rather than services. These days, however, the focus is shifting towards building brand awareness and generating demand among consumers. To achieve these goals, marketers must understand the needs of patients and create effective campaigns that address them.
The Top 27 Healthcare Marketing Agencies Are:
- Leadsier Pharmaceutical Marketing Agency
- McCann Health
- Ogilvy Health
- Area 23
- Response Mine Health
- W2O Group
- Saatchi & Saatchi Wellness
- H4B Chelsea
- Evoke Group
- CDM London
- Digital Silk
- Harrison & Star
- Healthcare Success
- Publicis Health Media
- Razorfish Health
- Wunderman Thompson Health
- Intouch Solutions
- Merkle Health
- Digitas Health
Location: New York, LA, Miami
Year Founded: 20179
Team Size: 40+ employees
Description: Leadsier was founded in 2019 by two friends who wanted to help Pharmaceutical growth rapidly with Digital marketing and Lead generation.
2. McCann Health
Location: New York City, NY
Year Founded: 1996
Team Size: 1,000-5,000 employees
Clients: Nestlé, Pfizer, AstraZeneca
Description: McCann is an international company providing services in the areas of strategy, communication, research and development, training, advertising, media relations, product management, sales, and customer service. Its headquarters are located in London, England. In addition to Europe, McCann operates in North America, South America, Asia Pacific, Africa, the Middle East, and Australia.
3. Ogilvy Health
Year Founded: 1974
Clients: Shire, Almirall, Novartis
Description: Ogilvie’s Healthcare is a creative marketing agency focusing on the medical industry. They deliver insights and innovations to all healthcare brands, physicians, and consumers through consultation, education, physician promotion, patient engagement, market access, and digital transformation. They have achieved digital transformations and consumer engagement for many renowned brands through continuous improvement and innovative thinking.
4. Area 23
Year Founded: 2007
Team Size: 501-1,000 employees
Clients: Acasti Pharma (ACST) - Allergan
Description: Area 23 offers comprehensive marketing solutions for clients across multiple industries. They provide strategic thinking and implementation for brands that seek to grow through innovative, integrated marketing strategies. From brand development to digital media execution, they offer a wide range of expertise in areas such as public relations, social media, branding, advertising, direct response, customer service, and research. With more than 600 staff members, Area 23 has consistently earned top awards and accolades from the advertising community, including “Best Advertising Agency” for the past five consecutive years and “Advertising Agency of the Year” in 2019.
5. Response Mine Digital
Location: Atlanta, Georgia
Year Founded: 2001
Team Size: 51-200 employees
Clients: Back Pain Centers of America, Liberty Medical, Healthtronics, INC
Description: Since 2001 we've been working with clients in the healthcare industry. We're an online marketing agency that specializes in SEO, SEM, display ads, and social media. We prioritize our client's needs by finding them new patients and customers through digital channels.
6. W2O Group
Location: San Francisco, California
Clients: Cedar Pharmaceuticals, Lupin Pharmaceuticals,
Description: W2o Group is a leading provider of analytic solutions for the pharmaceutical industry. We help our clients understand their patients better through big data analysis and predictive modeling. Our team is made up of experts from across disciplines including business development, operations, sales, marketing, technology, and design.
Saatchi & Saachiti Wellness: What�
Year Founded: 2013
Team Size: 201-500 employees
Clients: Allegra, Nasacort, Oral-B
Description: SSW (formerly Sustainability Science Works) is a creative media company that specializes in building brands through science-based content creation and strategic communications. We create award-winning stories that motivate people to live healthier lives. Our clients include major global brands like Galderma, Procter & Gamble, and Xyzal among others.
8. H4B Chelsea
Year Founded: 2004
Clients: Merck, Novartis, Regeneron
Description: H4b Chelsea is a healthcare communication agency that puts a unique and dynamic model at the core of everything they do. They offer full-service solutions including strategic planning, creative development, media buying, social media management, and public relations. With an unwavering commitment to excellence, they work with clients to create campaigns that connect emotionally with consumers and drive measurable results. They believe every client deserves exceptional service and deliver on their promise of being fearless and willing to step outside of their comfort zones to make a difference in people’s lives.
9. Evoke Group
Year Founded: 2006
Clients: Celena, Amgen, Boehrin
Founded by Dr. David Zinczenko, Evoke Group provides strategic consulting services for companies seeking to grow through innovation and technology. They offer a full range of services from strategy development and implementation to brand building and business transformation. Their expertise includes consumer insights, social media, analytics, mobile, content creation, direct response, and eCommerce.
10. CDM London
Location: London, UK
Year Founded: N/A
Clients: Shire, Novartis, Grunenthal
Description: CDM is built on four core principles: Substance, Style, Conviction, and Grace. Its mission is to help companies build strong brands through trusted relationships with marketers who move ideas forward. They were awarded Cannes Health Agency Network Of The Year in 2015 and have won every major award, including Best of Award at the PM Society’s 2017 Annual Conference. Their services include scientific research, where a team of MDs, PhDs, and PharmDs ensures scientific relevance and integrity; market analysis, where they craft strategies based on data; and digital strategies, where they design campaigns that connect with consumers. Each of these services is designed to reveal the science, humanity, behavior, and experience that inspires stories and drives success.
11. Digital Silk
Location: Miami, Florida
Year Founded: 2019
Clients: Xerox, HP, IBM
Digital Silk is an innovative digital advertising agency that offers high-quality digital advertising campaigns for both B2B and B2C clients. It has worked with some well-known brands including Sony, Amazon, the NFL, and NASA. Its headquarters are located in Miami, Florida; its office in New York City, and another one is in Milan, Italy.
12. Harrison & Star
Year Founded: 1986
Clients: Jazz Pharmaceuticals, Takeda, Biogen
Year Founded: 2009
Team Size: 11-50 employees
Clients: Spring Labs, Acorn, Headset
Description: RNO2 is a West Coast brand agency. They are a group of senior-level marketers who help grow successful companies. The clients they work with are positioned to be powerful and impactful, but also fluid and fun. They embrace creativity and when they create it, they capture people’s attention and inspire them to action. Their expertise includes brand strategy, user interface (UI) and user experiences (UX), digital advertising, social media management, performance advertising, virtual reality (VR) platforms, and more.
Location: Chicago, Illinois
Year Founded: 1981
Team Size: 201-500
Clients: Allergens, Amgen, Astra
Description: Abelson Taylor is an award winning, full-services marketing communications agency specializing in health and wellbeing. Since 1978, we've helped our clients tell their brand’s unique human narrative through strategic messaging and creative execution. We specialize in helping companies communicate with patients and consumers about their product offerings. Our expertise includes direct-to-consumer (DTC) campaigns, patient communication, pharmaceutical sales, and specialty markets such as medical device, biotechnology, nutraceuticals, and diagnostics. We work closely with our client teams to understand their needs and develop effective strategies to achieve results. We believe in building strong relationships with our clients and partners. By working together, we can create powerful solutions that drive success.
Location: Cardiff-by-the-Sea, California
Year Founded: 1997
Clients: Vertiflex, Halyard Health, Ivenix
Description: ParkerWhite offers a wide range of services designed to help clients build strong brands and increase sales. With more than 25 years of industry knowledge, they know how to create powerful brands that connect with consumers. From developing new strategies to implementing effective campaigns, they can help your company reach its goals. They also have deep knowledge about digital channels, including SEO, PPC, email, social media, and mobile apps. By combining traditional advertising methods with modern technology, they provide solutions that work for any size client. To learn more, visit http://www.parkerwhite.com/about/.
Location: Toronto, Ontario
Clients: TELUS Health, SE Health, MindBeacon
Description: Gene is an agency focused on helping companies create healthier lifestyles for consumers through innovative marketing campaigns. Their ideas can help brands better understand the influence of healthy living on culture and society.
Location: Miami, FL
Year Founded: 1987
Clients: Humana, Mount Sinai South Nassau, Atlantic Health System
Wax is an integrated marketing agency that offers a wide range of marketing communication and strategy consulting for companies across various industries. It helps its clientele achieve their business goals by delivering customized marketing campaigns that help them grow their brands.
Location: Irvine, California
Client: USCF Health, University of Southern California (USC)
Description: Maricich Health is a branding, advertisement, and marketing communications agency helping integrated hospital organizations build market segment. They develop inspiring campaigns that positively influence the way consumers
19. Healthcare Success
Location: Irvine, CA
Clients: Pomone Valley Health Centers, Thomson Medical Center, Mountain View Medical Clinic
Healthcare Success is a full–services branding agency located in Irvine, California. They help healthcare organizations, practices, pharmaceutical, and biotechnology companies achieve their business goals and achieve a high ROI. Their services include physician referrals, reputation management, practice development, and complete marketing strategy.
Location: St. Louis, Missouri
Year Founded: 1999
Clients: TEDxGatewayArch, HerOn Ther
2e is an Indianapolis-based marketing firm that focuses on developing brand awareness for companies in the health care industry. They offer full-scale marketing solutions including launching new products and campaigns, creating corporate identity programs, and building brand awareness through advertising, public relations, and social media.
Location: Washington, DC
Year Founded: 2008
Clients: American Cancer Society, Amazon, Pharmaceutical Research Manufacturers Association (
Description: A leading digital agency, REQ, helps companies create better experiences for consumers through innovative solutions across the digital spectrum. They're guided by precise analytics, the newest media technologies, and brand strategy.
22. Publicis Health Media
Location: Philadelphia, NYC, Chicago, and London.
Year Founded: 2012
Case Studies: N/A
PHM is a leading healthcare marketing communications company that helps brands communicate effectively with consumers through innovative ideas. They believe that every person deserves access to high-quality care and services regardless of their ability to pay. Its mission is to help people be healthier, happier, and live longer lives.
23. Razorfish Health
Year Founded: 2010
Clients: Alnylam Pharmaceuticals, Roche, Astellas
A full-service agency dedicated to health care, Razorfish Health was founded by people who believed their mission was to help improve the quality of life for everyone through better medical practices. They want to change the way we practice health care so that patients receive the best treatment at the lowest cost. Their goal is to help doctors connect with their patients in ways they never thought were possible.
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